PAVe: Big Tobacco Messed with the Wrong Moms

Big Tobacco Episode 027: A CongressMOM Fights Back

March 01, 2021 Parents Against Vaping E-Cigarettes Season 1 Episode 27
PAVe: Big Tobacco Messed with the Wrong Moms
Big Tobacco Episode 027: A CongressMOM Fights Back
Chapters
PAVe: Big Tobacco Messed with the Wrong Moms
Big Tobacco Episode 027: A CongressMOM Fights Back
Mar 01, 2021 Season 1 Episode 27
Parents Against Vaping E-Cigarettes

On this week’s episode, Congresswoman Lisa Blunt Rochester of Delaware, author of the Quit Because of COVID-19 Act to expand Medicaid coverage for tobacco-cessation during the pandemic, explains that her passion on this issue is personal. 

A Former CEO of the Urban League and mother of two, Blunt Rochester blames the industry’s glamorizing of smoking--the Virginia Slims ads and Newport KOOL concerts she recalls from when she was young--for leading family members to a lifetime of nicotine addiction. Now she sees similar tactics being deployed to hook a new generation through flavored nicotine products. 




Show Notes

On this week’s episode, Congresswoman Lisa Blunt Rochester of Delaware, author of the Quit Because of COVID-19 Act to expand Medicaid coverage for tobacco-cessation during the pandemic, explains that her passion on this issue is personal. 

A Former CEO of the Urban League and mother of two, Blunt Rochester blames the industry’s glamorizing of smoking--the Virginia Slims ads and Newport KOOL concerts she recalls from when she was young--for leading family members to a lifetime of nicotine addiction. Now she sees similar tactics being deployed to hook a new generation through flavored nicotine products.